Actionable measurement
Tracking stays intentionally operations-focused: trends, top lists, segments and logs when the team needs to understand a specific behavior.
Tracking feature
Link tracking and first-party click analytics
Link tracking should help teams decide fast: which source responds, which country grows, which destination needs review.
Useful for
- Campaign reporting
- Source control
- QR and link reading
Business impact
- Overview and advanced details.
- Segments by source, country and device.
- Exports and reports available.
Guardrails
- Click data interpreted as signals.
- No perfect attribution promise.
Less noise
Standard mode keeps quick views lightweight, while advanced details remain available only when useful.
Related guides
Continue with the closest workflows.
For the next step, see growth teams solution.
For the next step, see click analytics.
For the next step, see multi-country campaigns.
For the next step, see PDF analytics reports.
When should you use link tracking?
When a published link must not become frozen: an already launched campaign, a printed asset, a destination to correct, a weak source to cut or analytics to make readable.
What is the concrete gain?
Less manual rework, less lost traffic, more visibility on clicks and a better ability to correct without rebuilding the whole distribution.
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